YouTube announces new streamer-focused affiliation rules

While streamers are faced with changes that are detrimental to their earnings on Twitch, YouTube decided to encourage its creators by announcing new affiliation rules on the platform, focusing on streamers.

The announcement of the new YouTube channel monetization requirements was made this Tuesday (13) and will allow content creators and streamers on the Google video platform to be able to monetize their content faster.

YouTube introduces less stringent requirements for monetization

With a monetization rate that is most favorable to creators, YouTube made the requirements for affiliation on the platform more lenient, making it easier to generate income from channels on the platform, whether with standard format videos, Shorts or live broadcasts.

Now, for a creator to enable monetization of their YouTube channel, they will have to:

• Have 500 followers
• 3 valid public uploads
• 3000 hours watched on public videos or 3 million public views on Shorts

The new YouTube membership requirements are initially available in the United States, Canada, United Kingdom, Taiwan, and South Korea.

>> Tips to monetize your YouTube channel

Monetization for streamers

The new affiliation requirements for Google’s video platform will have the biggest impact on streamers’ channels, who will have multiple monetization tools available for their live streams.

With Channel Subscriptions, viewers subscribe to their favorite creator’s channel and with that, they will have access to exclusive content and other bonuses that the creator and streamer can think of for their audience.

In addition, creators who broadcast live on YouTube will be able to generate income from:

• Super Chat: For an amount ranging from US$ 1 to US$ 500 (or the same amount in the local currency of each country), the user can have his message highlighted in the streamer’s live transmission chat.
• Super Stickers: Super Stickers work in the same way as Super Chat, but instead of highlighting your message, the user acquires a sticker that is fixed at the top of the chat.
• Super Thanks: With Super Thanks, the user can send an amount of money to the creator and thank him directly for the content. This tool can also be used on regular videos on YouTube, not just livestreams.

Gamohol